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All Outputs (26)

Heritage tourism, CSR and the role of employee environmental behaviour (2015)
Journal Article
Wells, V., Manika, D., Gregory-Smith, D., Taheri, B., & McCowlen, C. (2015). Heritage tourism, CSR and the role of employee environmental behaviour. Tourism Management, 48, 399-413. https://doi.org/10.1016/j.tourman.2014.12.015

Although research on corporate social responsibility (CSR) has grown steadily, little research has focused on CSR at the individual employee level within cultural heritage tourism. This article sheds light on the antecedents of employee environmental... Read More about Heritage tourism, CSR and the role of employee environmental behaviour.

Eduscape: The effects of servicescapes and emotions in academic learning environments (2015)
Journal Article
Wells, V., & Daunt, K. (2016). Eduscape: The effects of servicescapes and emotions in academic learning environments. Journal of Further and Higher Education, 40(4), 486-508. https://doi.org/10.1080/0309877x.2014.984599

Conceptual and empirical studies on the impact of physical environments in educational settings are lacking. In comparison, consumption environments research has a rich history. In this paper we bring together these two research streams to develop (S... Read More about Eduscape: The effects of servicescapes and emotions in academic learning environments.

An Environmental Social Marketing Intervention among Employees: Assessing Attitude and Behaviour Change (2014)
Journal Article
Gregory-Smith, D., Wells, V., Manika, D., & Graham, S. (2015). An Environmental Social Marketing Intervention among Employees: Assessing Attitude and Behaviour Change. Journal of Marketing Management, 31(3-4), 336-377. https://doi.org/10.1080/0267257x.2014.971045

The paper examines the impact of individual and organisational factors on two simultaneous environmental social marketing interventions (SmartPrint and heating/cooling) and types of behaviours (recycling, printing and heating/cooling), among employee... Read More about An Environmental Social Marketing Intervention among Employees: Assessing Attitude and Behaviour Change.

Behavioural psychology, marketing and consumer behaviour: a literature review and future research agenda (2014)
Journal Article
Wells, V. (2014). Behavioural psychology, marketing and consumer behaviour: a literature review and future research agenda. Journal of Marketing Management, 30(11-12), 1119-1158. https://doi.org/10.1080/0267257x.2014.929161

Psychology, along with a wide range of other academic disciplines, has influenced research in both consumer behaviour and marketing. However, the influence of one area of psychology – namely, behaviourism – on research on consumers and marketing has... Read More about Behavioural psychology, marketing and consumer behaviour: a literature review and future research agenda.

The impact of individual attitudinal and organisational variables on workplace environmentally friendly behaviours (2013)
Journal Article
Manika, D., Wells, V., Gregory-Smith, D., & Gentry, M. (2015). The impact of individual attitudinal and organisational variables on workplace environmentally friendly behaviours. Journal of Business Ethics, 126(4), 663-684. https://doi.org/10.1007/s10551-013-1978-6

Although research on corporate social responsibility (CSR) has grown steadily, little research has focused on CSR at the individual level. In addition, research on the role of environmental friendly organizational citizenship behaviors (OCBs) within... Read More about The impact of individual attitudinal and organisational variables on workplace environmentally friendly behaviours.

An exploratory investigation of barriers and enablers affecting investment in renewable companies and technologies in the UK (2013)
Journal Article
Wells, V., Greenwell, F., Covey, J., Rosenthal, H., Adcock, M., & Gregory-Smith, D. (2013). An exploratory investigation of barriers and enablers affecting investment in renewable companies and technologies in the UK. Interface Focus, 3(1), Article 20120039. https://doi.org/10.1098/rsfs.2012.0039

The last few years have seen considerable research expenditure on renewable fuel technologies. However, in many cases, the necessary sustained and long-term funding from the investment community has not been realized at a level needed to allow techno... Read More about An exploratory investigation of barriers and enablers affecting investment in renewable companies and technologies in the UK.

Brand-related and situational influences on demand elasticity. (2013)
Journal Article
Foxall, G., Yan, J., Oliveira-Castro, J., & Wells, V. (2013). Brand-related and situational influences on demand elasticity. Journal of Business Research, 66(1), 73-81. https://doi.org/10.1016/j.jbusres.2011.07.025

The marketing literature generally supports the view that price elasticity varies from product/brand to product/brand, influential work by Ehrenberg and England (1990) suggests that elasticities show little variation even when prices themselves are c... Read More about Brand-related and situational influences on demand elasticity..

Behaviour and Climate Change: Consumer Perceptions of Responsibility (2011)
Journal Article
Wells, V., Ponting, C., & Peattie, K. (2011). Behaviour and Climate Change: Consumer Perceptions of Responsibility. Journal of Marketing Management, 27(7-8), 808-833. https://doi.org/10.1080/0267257x.2010.500136

This paper explores the under-researched notion of consumer responsibility, a potentially significant influence on consumer behaviour that marketers and policymakers may be able to harness as they attempt to respond to environmental challenges such a... Read More about Behaviour and Climate Change: Consumer Perceptions of Responsibility.

A behavioral-economic analysis of the essential value of brands. (2011)
Journal Article
Oliveira-Castro, J., Foxall, G., Yan, J., & Wells, V. (2011). A behavioral-economic analysis of the essential value of brands. Behavioural Processes, 87(1), 106-114. https://doi.org/10.1016/j.beproc.2011.01.007

Recently, Hursh and Silberberg (2008) have advanced a behavior-economic approach to measure the value of reinforcers, in which demand elasticity is measured relative to the point at which price is zero, a technique that allows for comparisons across... Read More about A behavioral-economic analysis of the essential value of brands..

Consumer Behaviour Analysis and the Behavioural Perspective Model (2011)
Journal Article
Foxall, G., Oliveira-Castro, J., James, V., & Schrezenmaier, T. (online). Consumer Behaviour Analysis and the Behavioural Perspective Model. Management online review,

This is the FIRST of TWO linked articles on consumer behavioural analysis. Cognitive theories have dominated the field of consumer behaviour for the last few decades, however, an observed lack of consistency between attitudes and behaviour has sugges... Read More about Consumer Behaviour Analysis and the Behavioural Perspective Model.

A Socio-Cultural Approach to Exploring Consumer Boycott Intelligence: A Commentary Essay (2010)
Journal Article
James, V. (2010). A Socio-Cultural Approach to Exploring Consumer Boycott Intelligence: A Commentary Essay. Journal of Business Research, 63(4), 363-365. https://doi.org/10.1016/j.jbusres.2009.04.015

The paper, “A socio–cognitive approach to exploring consumer boycott intelligence,” effectively explores issues surrounding the boycott behavior of Muslim and Christian consumers in Lebanon. This commentary is to promote further development of the re... Read More about A Socio-Cultural Approach to Exploring Consumer Boycott Intelligence: A Commentary Essay.

Consumer brand choice: Money allocation as a function of brand reinforcing attributes (2010)
Journal Article
Oliveira-Castro, J., Foxall, G., & Wells, V. (2010). Consumer brand choice: Money allocation as a function of brand reinforcing attributes. Journal of Organizational Behavior Management, 30(2), 161-175. https://doi.org/10.1080/01608061003756455

Previous applications of the matching law to the analysis of consumer brand choice have shown that the amount of money spent purchasing a favorite brand tends to match the quantity bought of the favorite brand divided by the quantity bought of all ot... Read More about Consumer brand choice: Money allocation as a function of brand reinforcing attributes.

Market segmentation in behavioral perspective (2010)
Journal Article
Wells, V., Chang, S., Oliveira-Castro, J., & Pallister, J. (2010). Market segmentation in behavioral perspective. Journal of Organizational Behavior Management, 30(2), 176-198. https://doi.org/10.1080/01608061003756505

A segmentation approach is presented using both traditional demographic segmentation bases (age, social class/occupation, and working status) and a segmentation by benefits sought. The benefits sought in this case are utilitarian and informational re... Read More about Market segmentation in behavioral perspective.

Substitutability and independence: matching analyses of brands and products (2010)
Journal Article
Foxall, G., Wells, V., Chang, S., & Oliveira-Castro, J. (2010). Substitutability and independence: matching analyses of brands and products. Journal of Organizational Behavior Management, 30(2), 145-160. https://doi.org/10.1080/01608061003756414

This article presents a comprehensive examination of panel data for 1,847 consumers and 2,209 brands of “biscuits” (a total of 76,682 records) in which matching analysis is employed to define brand substitutability and potential product clusters with... Read More about Substitutability and independence: matching analyses of brands and products.

Post-reinforcement pause in grocery shopping: comparing interpurchase times across products and consumers (2010)
Journal Article
Oliveira-Castro, J., James, V., & Foxall, G. (2010). Post-reinforcement pause in grocery shopping: comparing interpurchase times across products and consumers. Psychological Record, 55(4), 483-500

Purchase probability as a function of interpurchase time was examined through comparison of findings from laboratory experiments on reinforcement schedules and from marketing investigations of consumers’ interpurchase time. Panel data, based on a sam... Read More about Post-reinforcement pause in grocery shopping: comparing interpurchase times across products and consumers.

Individual Differences in Price Responsiveness within and across Food Brands (2008)
Journal Article
Oliveira-Castro, J., Foxall, G., & James, V. (2008). Individual Differences in Price Responsiveness within and across Food Brands. The Service Industries Journal, 28(6), 733-753. https://doi.org/10.1080/02642060801988605

Various researchers have reported that in routine grocery shopping the quantity consumers buy varies little across shopping occasions. Even in the presence of promotions, the largest part of promotional sales peaks has been attributed to brand switch... Read More about Individual Differences in Price Responsiveness within and across Food Brands.

Consumer-based brand equity and brand performance (2008)
Journal Article
Oliveria-Castro, J., Foxall, G., James, V., Roberta, H., Pohl, M., Dias, B., & Chang, S. (2008). Consumer-based brand equity and brand performance. The Service Industries Journal, 28(4), 445-461. https://doi.org/10.1080/02642060801917554

The relation between consumer-based brand equity and brand performance was investigated across 15 product categories in Brazil and the UK. Brand equity was conceptualized as related to the level of social benefit offered by each brand and was measure... Read More about Consumer-based brand equity and brand performance.