G.R. Foxall
Consumer Behavior Analysis and Social Marketing: The case of environmental conservation
Foxall, G.R.; Oliveira-Castro, J.M.; James, V.K.; Yani-de-Soriano, M.; Sigurdsson, V.
Authors
J.M. Oliveira-Castro
V.K. James
M. Yani-de-Soriano
V. Sigurdsson
Contributors
S.J. Krishna
Editor
VK Wells v.k.wells@durham.ac.uk
Other
Citation
Foxall, G., Oliveira-Castro, J., James, V., Yani-de-Soriano, M., & Sigurdsson, V. (2008). Consumer Behavior Analysis and Social Marketing: The case of environmental conservation. In S. Krishna (Ed.), Marketing for social change : perspectives and experiences. Icfai University Press
Publication Date | Jan 1, 2008 |
---|---|
Deposit Date | Jan 14, 2011 |
Book Title | Marketing for social change : perspectives and experiences. |
ISBN | 9788131415092 |
Public URL | https://durham-repository.worktribe.com/output/1683818 |
Publisher URL | http://www.iupindia.in/default.asp |
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