R. Mayer
Ascending Separate Stairways to Marketing Heaven (or Careful With That Axiom, Eugene!).
Mayer, R.; Job, K.; Ellis, N.
Citation
Mayer, R., Job, K., & Ellis, N. (2000). Ascending Separate Stairways to Marketing Heaven (or Careful With That Axiom, Eugene!). Marketing Intelligence & Planning, 18(6/7), 388-399
| Journal Article Type | Article |
|---|---|
| Publication Date | 2000 |
| Deposit Date | Jul 1, 2011 |
| Journal | Marketing Intelligence and Planning |
| Print ISSN | 0263-4503 |
| Publisher | Emerald |
| Volume | 18 |
| Issue | 6/7 |
| Pages | 388-399 |
| Public URL | https://durham-repository.worktribe.com/output/1508008 |
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