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Professor Mariann Hardey's Outputs (2)

Organ Donation Conversations on X: A Social Network Analysis and Developing the OrgReach Social Media Marketing Strategy (2025)
Journal Article
Ahmed, W., Hardey, M., & Vidal-Alaball, J. (2025). Organ Donation Conversations on X: A Social Network Analysis and Developing the OrgReach Social Media Marketing Strategy. Journal of Medical Internet Research, 27, Article e59872. https://doi.org/10.2196/59872

Background:
The digital landscape has become a vital platform for public health discourse, particularly concerning important topics like organ donation. With a global rise in organ transplant needs, fostering public understanding and positive attitu... Read More about Organ Donation Conversations on X: A Social Network Analysis and Developing the OrgReach Social Media Marketing Strategy.