Export Market Re-entry: Time-out Period and Price/Quality Dynamisms

Chen, J.; Sousa, C.; He, X.

Abstract

The relevance of nonlinear internationalisation regarding exporting activities and the performance post re-entry remains little understood. This study develops a two-stage model to explain the process of exporting firms’ exit and re-entry decisions regarding individual export markets. Specifically, it investigates the dynamic relationships between exit and re-entry stages by focusing on the time-out period. This study empirically tests the decision model by employing export data from the Chinese Customs for the period 2000-2009. The results indicate the importance of the exit stage in shaping re-entry decisions, price/quality ratio and export performance, where time-out period plays a significant role in varying these effects.

Citation

Chen, J., Sousa, C., & He, X. (2019). Export Market Re-entry: Time-out Period and Price/Quality Dynamisms. Journal of World Business, 54(2), 154-168. https://doi.org/10.1016/j.jwb.2019.01.001

• Journal Article Type: Article
• Acceptance Date: Jan 6, 2019
• Online Publication Date: Jan 18, 2019
• Publication Date: Feb 28, 2019
• Deposit Date: Jan 9, 2019
• Publicly Available Date: Jul 18, 2020
• Journal: Journal of World Business
• Print ISSN: 1090-9516
• Electronic ISSN: 1878-5573
• Publisher: Elsevier
• Peer Reviewed: Peer Reviewed
• Volume: 54
• Issue: 2
• Pages: 154-168
• DOI: https://doi.org/10.1016/j.jwb.2019.01.001
• Public URL: https://durham-repository.worktribe.com/output/1310598