Skip to main content

Research Repository

Advanced Search

Self-Identity and Brand Choice: A Brand Relationship Perspective

Huang, H.H.

Authors



Citation

Huang, H. (2010). Self-Identity and Brand Choice: A Brand Relationship Perspective.

Conference Name First International Colloquium on Consumer Brand Relationships
Conference Location Orlando, Florida, U.S.A.
Publication Date 2010
Deposit Date May 11, 2012
Public URL https://durham-repository.worktribe.com/output/1156896