Dr Hazel Huang hazel.huang@durham.ac.uk
Assistant Professor
The Role of Imagination in Identity Expressive Consumption Situations
Huang, H.H.; Mitchell, V-W.
Authors
V-W. Mitchell
Citation
Huang, H., & Mitchell, V. (2012). The Role of Imagination in Identity Expressive Consumption Situations.
Conference Name | 41st EMAC (European Marketing Academy Conference) |
---|---|
Conference Location | Lisbon, Portugal |
Acceptance Date | Jan 30, 2014 |
Online Publication Date | Jan 30, 2014 |
Publication Date | 2012 |
Deposit Date | Jun 20, 2012 |
Public URL | https://durham-repository.worktribe.com/output/1156865 |
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