How founders harness tensions in hybrid venture development
(2024)
Journal Article
Muñoz, P., Farny, S., Kibler, E., & Salmivaara, V. (in press). How founders harness tensions in hybrid venture development. Business & Society, https://doi.org/10.1177/00076503241255483
Although the simultaneous presence of multiple ambitions is inherent in hybrid venturing, pursuing social and/or environmental missions while securing commercial viability can generate ambivalence amongst stakeholders. In this study, we draw on the... Read More about How founders harness tensions in hybrid venture development.