The lack of market integration in the Chinese beer and wine markets: Evidence from Stationarity Test. (2016)
Book Chapter
Lau, M., Lin, Z., Boansi, D., & Ma, J. (2016). The lack of market integration in the Chinese beer and wine markets: Evidence from Stationarity Test. In I. Cabras, D. Higgins, & D. Preece (Eds.), Brewing, Beer and Pubs: A Global Perspective (123-144). Palgrave Macmillan. https://doi.org/10.1057/9781137466181_7

Prior to economic and market reforms, China was a relatively closed society in deep economic stagnation, mainly due to excessive centralized bureaucratic control, misallocation of both investments and outputs, and generally low factor productivity. T... Read More about The lack of market integration in the Chinese beer and wine markets: Evidence from Stationarity Test..

The role of aesthetic, cultural, utilitarian and branding factors in young Chinese consumers' repurchase intention of smartphone brands (2016)
Journal Article
Filieri, R., & Lin, Z. (2017). The role of aesthetic, cultural, utilitarian and branding factors in young Chinese consumers' repurchase intention of smartphone brands. Computers in Human Behavior, 67, 139-150. https://doi.org/10.1016/j.chb.2016.09.057

Despite the exponential growth of smartphone consumption, to date, very few studies have investigated the factors that influence consumers' repurchase intention of smartphone brands. China has become the world's largest consumer markets for smartphon... Read More about The role of aesthetic, cultural, utilitarian and branding factors in young Chinese consumers' repurchase intention of smartphone brands.

Customer perceived value of frequent flyer programmes: An empirical study of airline passengers in China. (2016)
Book Chapter
Lin, Z., Quan, R., Lau, C., & Ma, J. (2016). Customer perceived value of frequent flyer programmes: An empirical study of airline passengers in China. In A. Gbadamosi (Ed.), Handbook of Research on Consumerism and Buying Behavior in Developing Nations (30-52). IGI Global. https://doi.org/10.4018/978-1-5225-0282-1.ch002

This chapter aims to examine Chinese air passengers' perceived value of the Frequent Flyer Programme (FFP), and its impact on passenger loyalty. The study develops and tests a conceptual model of three dimensions of FFP value (economic, emotional, an... Read More about Customer perceived value of frequent flyer programmes: An empirical study of airline passengers in China..

What drives consumer knowledge sharing in online travel communities?: Personal attributes or e-service factors? (2016)
Journal Article
Yuan, D., Lin, Z., & Zhou, R. (2016). What drives consumer knowledge sharing in online travel communities?: Personal attributes or e-service factors?. Computers in Human Behavior, 63, 68-74. https://doi.org/10.1016/j.chb.2016.05.019

Consumer voluntary sharing of e-service knowledge in an online community is of great value to both business and consumers. This study develops and tests a research model integrating two personal attributes (consumer innovativeness and subjective know... Read More about What drives consumer knowledge sharing in online travel communities?: Personal attributes or e-service factors?.

International market selection and export performance: A transaction cost analysis (2016)
Journal Article
He, X., Lin, Z., & Wei, Y. (2016). International market selection and export performance: A transaction cost analysis. European Journal of Marketing, 50(5/6), 916-941. https://doi.org/10.1108/ejm-02-2013-0083

Purpose Exporting firms are concerned with which foreign country to select and the performance consequences of this international market selection (IMS) decision. On the basis of transaction cost analysis (TCA), this paper proposes a conceptual frame... Read More about International market selection and export performance: A transaction cost analysis.

Carbon emissions in a dual channel closed loop supply chain: the impact of consumer free riding behavior (2016)
Journal Article
He, R., Xiong, Y., & Lin, Z. (2016). Carbon emissions in a dual channel closed loop supply chain: the impact of consumer free riding behavior. Journal of Cleaner Production, 134(Part A), 384-394. https://doi.org/10.1016/j.jclepro.2016.02.142

Analyzing carbon emissions is critical for successfully managing sustainable production and consumption. In a dual channel supply chain that includes traditional retailers and online e-tailers, consumer free riding often occurs when consumers enjoy t... Read More about Carbon emissions in a dual channel closed loop supply chain: the impact of consumer free riding behavior.