Maximizing Profit and Minimizing Waste with Buy-x-Get-y-Free Promotion Policies During Clearance Sales
(2025)
Journal Article
Liu, F., & Sainathan, A. (online). Maximizing Profit and Minimizing Waste with Buy-x-Get-y-Free Promotion Policies During Clearance Sales. Production and Operations Management, https://doi.org/10.1177/10591478251323794
Maximizing profit and minimizing waste (leftover inventory) can be two conflicting objectives during clearance sales. BxGy policies (buy x units at full price and get y units free) are popular promotion policies for achieving these objectives. We con... Read More about Maximizing Profit and Minimizing Waste with Buy-x-Get-y-Free Promotion Policies During Clearance Sales.