EU Harmonisation, managerial perceptions and SME export behaviour

Yamin, Mo; Sinkovics, Rudolf R.; Hadjielias, Elias

Abstract

This paper examines the impact of EU harmonization on promoting exports by SMEs. The paper develops hypotheses on the positive impact of EU harmonization in enhancing stimuli and reducing barriers to exporting beyond the immediate or direct effect of harmonization. The empirical focus of the paper is on the food & beverage sector in Cyprus, employing paired-sample t-test comparing SME perceptions 'before' and 'after' in relation to harmonization. The study shows that compliance contributes towards an overall increase in management perceptions of export stimuli, and an overall reduction in management perceptions of export barriers.

Citation

Yamin, M., Sinkovics, R. R., & Hadjielias, E. (2008). EU Harmonisation, managerial perceptions and SME export behaviour. Journal of Euromarketing, 17(1), 7-21. https://doi.org/10.1300/J037v17n01_02

• Journal Article Type: Article
• Acceptance Date: Jul 1, 2007
• Online Publication Date: Oct 11, 2008
• Publication Date: Oct 11, 2008
• Deposit Date: Feb 5, 2025
• Journal: Journal of Euromarketing
• Print ISSN: 1049-6483
• Electronic ISSN: 1528-6967
• Peer Reviewed: Peer Reviewed
• Volume: 17
• Issue: 1
• Pages: 7-21
• DOI: https://doi.org/10.1300/J037v17n01_02
• Keywords: Harmonization, export promotion, European Union, export barriers
• Public URL: https://durham-repository.worktribe.com/output/2772844