Professor Sarah Xiao hong.xiao@durham.ac.uk
Professor
Xiao, S., & Nicholson, M. (2012, December). The Role of Impulsivity in Impulse Purchasing Decision Making - A Cross-Culture Comparison. Paper presented at Advertising and Consumer Psychology (ACP) Conference 2012., NanYang Technological University, Singapore
Presentation Conference Type | Conference Paper (unpublished) |
---|---|
Conference Name | Advertising and Consumer Psychology (ACP) Conference 2012. |
Publication Date | 2012 |
Deposit Date | Mar 9, 2015 |
Public URL | https://durham-repository.worktribe.com/output/1698994 |
When online reviews meet virtual reality: Effects on consumer hotel booking
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Journal Article
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