A. Kapoulas
“Say Hello, Wave Goodbye: Missed Opportunities for Electronic Relationship Marketing within the Financial Services Sector?
Kapoulas, A.; Murphy, W.; Ellis, N.
Citation
Kapoulas, A., Murphy, W., & Ellis, N. (2002). “Say Hello, Wave Goodbye: Missed Opportunities for Electronic Relationship Marketing within the Financial Services Sector?. International Journal of Bank Marketing, 20(7), 302-310
| Journal Article Type | Article |
|---|---|
| Publication Date | 2002 |
| Deposit Date | Jul 1, 2011 |
| Journal | International Journal of Bank Marketing |
| Print ISSN | 0265-2323 |
| Publisher | Emerald |
| Volume | 20 |
| Issue | 7 |
| Pages | 302-310 |
| Public URL | https://durham-repository.worktribe.com/output/1508027 |
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