Cue versus independent food attributes: the effect of adding attributes in choice experiments
(2016)
Journal Article
Caputo, V., Scarpa, R., & Nayga, R. (2017). Cue versus independent food attributes: the effect of adding attributes in choice experiments. European Review of Agricultural Economics, 44(2), 211-230. https://doi.org/10.1093/erae/jbw022
We examine the effects of adding an independent food attribute on consumers’ willingness to pay (WTP) estimates for both cue and independent food attributes. In three separate choice experiments, a cue attribute present along the entire sequence of c... Read More about Cue versus independent food attributes: the effect of adding attributes in choice experiments.