Addressing the `Qualitative' in fuzzy set Qualitative Comparative Analysis: The Generic Membership Evaluation Template
(2017)
Journal Article
Tóth, Z., Henneberg, S., & Naude, P. (2017). Addressing the `Qualitative' in fuzzy set Qualitative Comparative Analysis: The Generic Membership Evaluation Template. Industrial Marketing Management, 63, 192-204. https://doi.org/10.1016/j.indmarman.2016.10.008