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Darwin’s ghost : evolutionary psychology and consumer behaviour analysis (2007)
Preprint / Working Paper
Nicholson, M., & Xiao, S. (2007). Darwin’s ghost : evolutionary psychology and consumer behaviour analysis

The consumer behaviour analysis research programme continues to develop as both anintellectual discipline and an applied area of empirical inquiry, enriching ourunderstanding of consumer responses to the products and services of everyday life, andto... Read More about Darwin’s ghost : evolutionary psychology and consumer behaviour analysis.