Pitch as a Recipient, Channel, and Context Factor Affecting Thought Reliance and Persuasion.
(2023)
Journal Article
Guyer, J. J., Briñol, P., Vaughan-Johnston, T. I., Fabrigar, L. R., Moreno, L., Paredes, B., & Petty, R. E. (2023). Pitch as a Recipient, Channel, and Context Factor Affecting Thought Reliance and Persuasion. Personality and Social Psychology Bulletin, https://doi.org/10.1177/01461672231197547
Three experiments tested how low versus high pitch generated from sources beyond a message communicator can affect reliance on thoughts and influence recipients' attitudes. First, participants wrote positive or negative thoughts about an exam proposa... Read More about Pitch as a Recipient, Channel, and Context Factor Affecting Thought Reliance and Persuasion..