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Outputs (3)

The antecedents of export performance of Brazilian small and medium-sized enterprises (SMEs): The non-linear effects of customer orientation (2015)
Journal Article

This article examines the determinants of customer orientation and the quadratic effects of customer orientation on export performance. The relationship between customer orientation and export performance has been assumed to have a linear relationshi... Read More about The antecedents of export performance of Brazilian small and medium-sized enterprises (SMEs): The non-linear effects of customer orientation.

Service experience through the Eyes of Budget Hotel Guests: Do factors of importance influence performance dimensions? (2015)
Journal Article

The aim of this study is to test the influence of dimensions of importance (expectations) in hotel services on performance (actual experience) within the context of budget hotels in China. A theoretical model and nine hypotheses are tested to indicat... Read More about Service experience through the Eyes of Budget Hotel Guests: Do factors of importance influence performance dimensions?.