Taming the Dragon: Key Success Factors for Trade with China.
(1999)
Journal Article
Martin, B., & Larsen, G. (1999). Taming the Dragon: Key Success Factors for Trade with China. Marketing Intelligence & Planning, 17(4), 202-208. https://doi.org/10.1108/02634509910275944
All Outputs (3)
Consumer Affairs Survey and Results. (1999)
Book Chapter
Lawson, R., & Larsen, G. (1999). Consumer Affairs Survey and Results. In W. Fischer, & R. Lawson (Eds.), Consumer Affairs in Remote Areas [Queensland (Australia) and New Zealand] (105-127). Department of Marketing, University of Otago, New Zealand
Consumer Affairs in New Zealand. (1999)
Book Chapter
Lawson, R., & Larsen, G. (1999). Consumer Affairs in New Zealand. In W. Fischer, & R. Lawson (Eds.), Consumer Affairs in Remote Areas [Queensland (Australia) and New Zealand] (87-104). Department of Marketing, University of Otago, New Zealand