All Outputs (3)

Statistical management of pay-per-click processes for search engines (2016)
Book Chapter
Wooff, D., Anderson, J., & Jamalzadeh, A. (2016). Statistical management of pay-per-click processes for search engines. In P. Aston, A. Mulholland, & K. Tant (Eds.), UK success stories in industrial mathematics (297-303). Springer Verlag. https://doi.org/10.1007/978-3-319-25454-8_38

Suppose you want to buy a dishwasher. What you might do is go to a search engine such as Google or Bing and type “dishwasher” in the search field. If you are using Google, what you may see are some sponsored links (adverts), as well as the results of... Read More about Statistical management of pay-per-click processes for search engines.

Using Bayesian statistics to support testing of software systems. (2005)
Book Chapter
Coolen, F., Goldstein, M., & Wooff, D. (2005). Using Bayesian statistics to support testing of software systems. In J. Andrews (Ed.), Proceedings of the 16th Advances in Reliability Technology Symposium (109-121)

Project viability assessment for support of software testing via Bayesian graphical modelling (2003)
Book Chapter
Coolen, F., Goldstein, M., & Wooff, D. (2003). Project viability assessment for support of software testing via Bayesian graphical modelling. In T. Bedford, & P. van Gelder (Eds.), Safety and Reliability (417-422). Swets & Zeitlinger