I'll have what she's having : mapping social behavior
(2011)
Book
Bentley, R., Earls, M., & O'Brien, M. (2011). I'll have what she's having : mapping social behavior. Massachusetts Institute of Technology Press
Humans are, first and foremost, social creatures. And this, according to the authors of I'll Have What She's Having, shapes--and explains--most of our choices. We're not just blindly driven by hard-wired instincts to hunt or gather or reproduce; our... Read More about I'll have what she's having : mapping social behavior.