Outputs (3)

Exploring the Antecedents of Staff Turnover within the Fast-food Industry: The case of Hamilton, New Zealand (2014)
Journal Article

The purpose of this study is to investigate, within four multinational fast-food chains, the relationships between job satisfaction and job turnover in Hamilton, New Zealand. The study seeks to reveal the antecedents of intention to leave the current... Read More about Exploring the Antecedents of Staff Turnover within the Fast-food Industry: The case of Hamilton, New Zealand.

Publicidad conjunta marca-causa: el papel de la implicación del individuo hacia la publicidad en la comprensión y evaluación del mensaje. = Brand/cause advertising: The role of the individual's involvement toward the understanding and evaluation of the ad message (2014)
Journal Article

El efecto que tienen los anuncios que incorporan mensajes de marketing con causa (MCC) sobre el comportamiento del consumidor es uno de los aspectos que mayor interés ha despertado en la literatura reciente. La implicación hacia la marca o la causa e... Read More about Publicidad conjunta marca-causa: el papel de la implicación del individuo hacia la publicidad en la comprensión y evaluación del mensaje. = Brand/cause advertising: The role of the individual's involvement toward the understanding and evaluation of the ad message.

Entrepreneurial Capacities as Antecedents of Business Performance in Brazilian Firms. (2014)
Journal Article

We investigate the relationship between entrepreneurial capacities and firm performance. More specifically, we investigate the effects of radical innovation and learning orientation on business performance. We test the effects of entrepreneurial orie... Read More about Entrepreneurial Capacities as Antecedents of Business Performance in Brazilian Firms..