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Boundary Work and Identity Construction in Marketing Exchanges.

Ellis, N.; Jack, G.; Hopkinson, G.; O’Reilly, D.

Authors

G. Jack

G. Hopkinson

D. O’Reilly



Citation

Ellis, N., Jack, G., Hopkinson, G., & O’Reilly, D. (2010). Boundary Work and Identity Construction in Marketing Exchanges. Marketing Theory, 10(3), 227-236

Journal Article Type Article
Publication Date 2010
Deposit Date Jul 1, 2011
Journal Marketing Theory
Print ISSN 1470-5931
Electronic ISSN 1741-301X
Publisher SAGE Publications
Volume 10
Issue 3
Pages 227-236
Public URL https://durham-repository.worktribe.com/output/1508082